IN 2008, WORLD AG EXPO expanded its show grounds to allow more space to dairy-related exhibitors, since the event is held in the largest milk-producing region in the world. The dairy industry now accounts for approximately one-third of the more than 1,500 exhibitors signed up for Expo.
With more than 500 exhibit spaces already dedicated to dairy production, the additional space pushes that figure to well over 600 exhibit spaces with “dairy” on the name tag.
That added an additional 100,000 square feet of exhibit and event space, which is anchored by the Dairy Technology Pavilion (DTP), in its second year. DTP will once again showcase the introduction of the “Top 5 New Dairy Products.” Attendees are encouraged to stop by the new expansion area.
In addition to exhibit spaces inside the DTP, more spaces will provide display areas surrounding the pavilion.
For those who prefer to stay in the dairy area, officials have located a beer and food booth on the north side of the pavilion.
Jerry Sinift, CEO of the International Agri-Center, producer of World Ag Expo, says the DTP has been a popular place for exhibitors. He expects the pavilion to hold wine and cheese tasting events during the Expo.
The huge DTP measures 140x105 feet and is the setting for the companies that received designation as one of the “Top 5 New Dairy Products.”
The Dairy Technology Pavilion, just south of the Farm Credit Dairy Center, increased the overall Expo exhibit space to 2.6 million square feet. The expansion comes in response to long time demand from exhibitors and attendees for more exhibit space related to dairy production.