New rice logo marks activities funded by promotion dollars

USA Rice Federation now has an official mark to distinguish activities funded by rice promotion dollars.

“This symbol will help keep our members informed of the many products and services developed with rice promotion funds and create brand awareness for the U.S. rice industry,” said Anne Banville, USA Rice vice president domestic promotion.

The new logo is similar to those used by other commodity groups to identify programs and materials funded by promotion dollars.

TAGS: Rice
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