Toyota to present Tundra Prove It course at World Ag Expo Feb. 12-14

Get ready to experience the Toyota Tundra truck first hand at World Ag Expo, Feb. 12-14, in the Toyota Tundra ‘Prove It’ course. The 75,000 square foot course is free of charge to attendees visiting the 41st World Ag Expo.

Show goers will have the opportunity to sit behind the wheel of a new Toyota Tundra truck in a ‘no sales, no pressure’ environment. They will sample the vehicle in a ‘self discovery’ setting exploring the different component displays.

The ‘Prove It’ course will include a ‘closed course’ so that attendees can sample the Tundra's capabilities in an ‘off road’ environment. Participants are accompanied on each drive by one of Toyota's professional driving staff and instructed each step of the way. The ‘closed course’ includes: an acceleration zone; a braking zone; car crusher; monster mountain; frame twister; and handling and stability area.

Attendees can also learn about the new Tundra through visual displays such as:

Engine — a real engine to walk around and learn about from specialists;

Transmission — an actual sealed system transmission;

Hitch Component — shows the new massive hitch for towing;

Brake/Frame Display — shows the difference between the competitors' braking systems and the new Tundra with its massive, powerful 13.9 inch rotors, and four piston calipers;

Cylinder Head/ Ring and Pinion Display — cut away cylinder head sections comparing the new 5.7 liter Tundra motor, with that of the Dodge “Hemi”;

Tundra Configurator — gives the consumer the ability to build and price the new Tundra with all of the options and features they may need;

Back Up Camera — a demonstration of the capabilities of the Back Up Camera in the tailgate of the Tundra — showing the ease of backing up to a boat or trailer hitch without assistance.

The Toyota Tundra ‘Prove It’ will be on the east side of the showgrounds in the Ride and Drive area. For more information on the course visit

The 2008 World Ag Expo is Feb. 12-14, at the International Agri-Center in Tulare, Calif. This year, the Expo will expand to 2.6 million square feet with the addition of the Dairy Technology Center and outdoor exhibits in the dairy section. The 2008 World Ag Expo is Where the World of Agriculture Means Business.

Don't forget to save time in line — register online. For more information visit or call 800-999-9186.

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